Question by Adam K: Are meta tags still important for SEO? If you are building a website and want to rank highly with the major search engines (Google, Yahoo), is it still important to have include meta tags for keywords, description, etc? Or are meta tags mostly ignored in favor of relevant links to your site, keyword density, and/or other features? Best answer for Are meta tags still important for SEO?:
Answer by SEO Once Over
Nobody has the exact answer on how the search engines work, but it seems that Google at least doesn't place any importance on the meta keywords tag. Description is important though, because it shows in the results page. Think of it as your quick pitch to get people to actually click on your link on the search results page. As always though, the best tool in SEO is to have good content that people want to read (and share).
Answer by alwaysnet
yes , important.......Google search engine support only description meta tag and yahoo support keyword and description meta tag.
Answer by BlogDawg
Title and description tags are still very important for SEO, especially the title tag. One thing to think about is that both the title and description tags is what appears in the search results. So if you are lucky enough to get ranked on the search results page, you want to tell the searcher as much about your site as possible in via both the title & description tags. There is a good link to a short video explaining all this below.
Answer by Benson
Yes. Meta tags are having there own importance in SEO.If the meta tags are brief and concise, the SEO robots can easily crawl the content of the page. It is also essential to contain keywords in the Meta Tags for the search engines analyzing the relevance of the content.Appropriate use of these tags really helps you in boosting the page ranking of the website.
Answer by Eugene
Title tags still carry a lot of weight and meta descriptions can heavily influence click through rates, but the Meta Keyword tag has become an obsolete on site element as it relates to SEO. Write your site's content with your users in mind. Not search engines. And with great usability, SEO should follow naturally. Focus on building relative / authoritative links to your site.
Answer by Bella
yes meta tags are very important. There is some argument as to whether or not the keywords portion is needed but the title and the description serve as a summary for the search engines and they are vital to the success of your rankings.
Answer by Mobinepal
Download a file http://www.ziddu.com/download/9727892/seo_madeeasy_branded.pdf.html which provides step to step guide about seo
Answer by Milo
Yes, meta tags are stilll important, very important. As you can see yahoo based its search on description meta tags. While google is on both keywords and meta tags. So in SEO, meta tags are still very useful. :)
www.top10seomistakes.com This video demonstrates how to choose a meta description for your website and how it impacts your SEO (Search Engine Optimization), explaining fully how to structure your meta description and how it impacts click-through-rate. Visit Top10SEOMistakes.com to find out more.
http://title24plancheck.com Top 10 SEO Mistakes ~ #3: Meta Description
The key to Mobile SEO is to make sure, along with adjusting the design and content to focus on each device type's search behavior and intent, that it is further amplified in your Title Tag and Meta Description (as well triggering the proper DocType ... Responsive Design Alone Is Not Mobile SEO
There have been several articles written about the importance of Title and Meta Tags. While views and opinions have differed, most experts agree that proper optimization of the Title and Meta Description tags are very important aspects of website optimization.
What exactly are Title and Meta Tags?
Title and Meta Tags are essentially descriptive code that's included in the
The Title tag information is visible to the person surfing your web page at the very top left side of the browser. All other information within the
section is visible only to the search engines.In addition to the Title and Meta Description tags, the Meta Keywords tag is often used however, the Title and Meta Description tags are the most important when it comes to search engine optimization.
Why is the Title Tag so important?
The Title Tag is usually the first tag listed in the section of your HTML document. The Title Tag clearly communicates what the web page (each web page in a domain can/should have a unique Title Tag) is about to both human visitors and search engines. Human visitors view your Title Tag as a very brief description of what your web page is about. The search engines, on the other hand, take it one step further. Search engines use the keywords in the Title Tag to determine the overall relevance of your web page.
Important: Make sure your Title Tag content is fully consistent with the overall subject matter on your web page.
If your Title Tag reads "Online Job Directory" and your web page is about "online gambling" you are not only misleading your visitors, but you will most likely incur a penalty by the major search engines. The penalties imposed by search engines can be anything from a lower search engine results ranking to an all out ban of your entire site/domain.
What makes a good Title Tag?
Although the Title Tag is a relatively short phrase it is nonetheless very important and should be constructed with care. You need to pay close attention to not only the words that appear in the Title Tag, but also the order in which they appear. Develop a Title Tag that is clear and concise and includes your most relevant keyword phrases. Keyword phrases in your Title Tag carry the most weight with respect to search engine optimization.
The keywords used in your Title Tag should also be used throughout your web page. For instance, if you use the words "cheap golf clubs" in your Title Tag, you should also use the term in your Meta Description as well as in the body of your web page. Avoid using keywords in your Title Tag that don't appear anywhere else in your web page.
Title Tag Do's and Don'ts
Title Tag length should be between 50-75 characters. Do not repeat keywords, once is enough. Use natural phrases which read better but still utilize your top keyword phrases. Do not use the same Title Tag throughout your site. Each web page should have it's own unique title. Avoid using your company or product name. Briefly describe what the web page is about.
A good Title Tag should:
Provide a clear an concise summary of your web page content. Be a cleverly worded pitch to entice users to click on your entry when displayed in search results. Include your most relevant keywords sequenced in a way that reads naturally. Be unique and different from any other web page titles in your website.
What is Meta Description Tag?
As described above, the Meta Description Tag is included in the section of your HTML document. It's purpose is to give a brief summary of your web page content. Many search engines use the Meta Description as the summary that is displayed in their search engine results pages (SERP), just below the Title Tag. Most search engine users will quickly scan both the Title and Description before deciding to click on a particular result.
Some search engines ignore the Meta Description altogether and instead parse a brief description from the content in the body of the web page.
Working with Meta Description Tag
Once again, the use of your most important keywords is very important in your Meta Description. Not only should your most relevant keywords be used in the Meta Description, but they should be the very first words to appear in the Meta Description. Don't go overboard, be judicious in your use of keywords in the Meta Description while providing as much detail as possible.
As with the Title Tag, the Meta Description Tag of your web page should not read like a collection of keywords, but should be written as an informative and interesting summary of your web page.
Meta Description Do's and Don'ts
Meta Description length should be less than 175 characters. Avoid excessive keyword repetition. Instead pay attention to the sequence in which your words appear. Your most important keywords should appear at the very beginning. Do not use the same Meta Description throughout your site. Each web page should have it's own unique description.
At this point it's no surprise that keyword selection plays a very important role in the effectiveness of your Title and Meta Description tags. In fact, keyword research is the first and most important step in developing a successful website. Do Not cut corners, do your homework and once you select your keywords, begin writing keyword rich content for your web page. Your keywords can be worked into your Title and Meta Description tags as well as the body of your HTML content.
There are several keyword search tools available on the Internet to help you find the best keywords. Try entering "keyword research tool" in any search engine and your sure to find a tool that works best for you.
The Meta Keywords Tag
The meta keywords tag allows you to provide additional text for search engines to consider when analyzing your web page. This tag is now ignored by most but it's important to understand its use.
The meta keywords tag is sometimes useful as a way to reinforce the terms you think a page is important for. For instance, if you had a page about golf clubs -- AND you say the words golf clubs at various places in your web page -- then mentioning the words "golf clubs" in the meta keywords tag might help boost your page a bit higher for those words.
Remember, if you don't use the words "golf clubs" on the page at all, then just adding them to the meta keywords tag is extremely unlikely to help the page do well for the term. The text in the meta keywords tag, works in conjunction with the text in your web page.
Even those who are experienced in search engine optimization may decide it is no longer worth using the tags. Any meta keywords tags you find in the site were written in the past, when the keywords tag was more important. There's no harm in leaving up existing tags you may have written, but going forward, writing new tags probably isn't worth the trouble. Suggest Title & Meta Description Optimization Articles
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